Monday, June 23, 2008

Musings On Anti Monkey Butt Powder

Don't let this ad mislead your dirty, dirty minds.

It's for a product called Anti Monkey Butt Powder, a talcum-like substance that absorbs sweat and reduces friction created in your nether regions during certain "butt busting" activities such as bike riding or trucking or a night out with the boys in Midtown.

Now, I know that there's all sorts of quirky companies out there that use idiosyncratic marketing devices to sell their merchandise, but it's usually within a rather insulated niche like at Spencer Gifts or perhaps Urban Outfitters. Not A.M.B.P. though, I saw a commercial for this shit on ESPN, in the middle of the day, no less.

What gall on these folks. I mean, merely coming up with a concept like "monkey butt" would have been enough. But to create a product to combat the supposed condition, then actually name it Anti Monkey Butt Powder and finally, launch a national advertising campaign behind it takes a particular ilk of ballsy individuals.

Be it, a dry and unchafed ilk of ballsy individuals, but nonetheless.

What's next? Anti Shit Breath Mints™ commercials during the Super Bowl? The Victoria's Secret Fashion Show on CBS brought to you by the new Anti Camel Toe Panties™?

Let's hope not.

1 comment:

  1. during a sad '05 nyc trip for my great-aunt's funeral, my family stopped at one of those state of the art truckstops just inside the georgia state line. i guess i was feeling particularly punchy, because i saw this product and laughed for about 15 mintues. of course i bought it - but i never used it.



Related Posts Plugin for WordPress, Blogger...